This has to be one of the great marketing challenges of the year:
Brendon Burchard was dared to stand in 34 degree weather
and do an “elevator pitch” … if he didn’t finish by the time
they finished filling a bucket with ice cold water then…
Well, you MUST watch the end of this one! You’ll love it.
http://problogger.no/h7c
For one thing, I admire the guy for playing full out and
taking the challenge from his customers.
For you, this can be a great lesson in how to GRAB
your customer’s attention with a great video.
We all know Brendon is in the middle of his Experts Academy
launch, so to get this real and casual on a video, and to
make it FUN, is a great reminder that we shouldn’t take
ourselves so seriously and that we’re so blessed to get to
market our content whatever way we want to.
Personally, the ending surprised me and if I were Brendon,
I’d use a teleprompter and timer when this much is on the line 🙂
Mats
PS. Heads up: Brendon closes Experts Academy registration
on Wednesday at midnight. $65,000 in bonuses up for grabs
so check it out.
Tha link: http://problogger.no/h7c