Category Archives: Communication

MatsHolmvik.com Podcast 1

I am a bit proud to present my first podcast on this blog. I am still figuring out some stuff so the sound will improve and my ability to talk basically just right out in the air. Feels kind of funny at the moment. But with some response and more training I think it will go great.

So I hope you will take about 8 minutes of your time to listen to my advice for you this weekend, my findings and a little bit about what I am reading at the moment. This is the best I have found so I will guarantee that you will find the information valuable if you are in business or just starting out.

Play

What did I learn this week that could benefit you:

TheFoundation.io – Dane Maxwell

Eventual Millionaire http://www.eventualmillionaire.com  with Jaime Tardy

How to start a software company in 6 weeks – Sam Ovens from TheFoundation.io

Mixergy.com 

What books am I reading that I recommend:

Spin Selling

The Accidental Sales Manager 

The Sales Leaders Playbook

I’m Feeling Lucky 

How to become one of the best copywriters

Copywriting is one of the toughest skill sets to learn when you first start out in marketing, business or internet marketing. But it essential. If you get it right, your customers will understand you better, you will get more sales and people will respond better to your initial communication.

Just look up some of the copywriters out there. Go to Google and type in copywriters for hire. Read their sales pitch, sales page or whatever. Are you ready to buy their services? Yes, of course you are. Because they leave you with the impression that they can change your world around! And that’s how powerful this is.

Copywriting is essential just communication. Be a better communicator. Most people will never get it, even great marketers will never get it. But if you do, your life will change around. It’s about choosing the right words with storytelling that sticks. Basic really, but you have to learn it. Billions are made each year with copywriting. You find it in the paper, advertising and in sales.

Step 1 on How to become one of the best copywriters out there:

Now you are probably wondering on how to acquire this great skill set. And it’s easier than you think, at least the process of learning it. Collect all the advertising material that sell you something. That have sold you something and made you punch the PAY NOW button on a website, or making you call in on an advertisement to purchase something. Also go to the big copywriters out there on the internet and collect all their material, sign up on their mailing lists.

Step 2 on How to become one of the best copywriters out there:

Once you done that. Find pen and paper and just copy everything they write down to the letter. Boring process really, but it’s getting your mind around how their writing is built up, what words to use and so forth.

See the results the two steps on how to become one of the best copywriters out there will affect you:

Keep doing that for 1 hour a day. You will soon watch your own communication getting more real and to the point, with people actually listening to you and your message. It could be in a conversation, email newsletter, a tweet or Facebook update, just about every communication media you use.

*Image from kristja http://www.sxc.hu/photo/1338212