Tag Archives: Business

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MatsHolmvik.com Podcast 1

I am a bit proud to present my first podcast on this blog. I am still figuring out some stuff so the sound will improve and my ability to talk basically just right out in the air. Feels kind of funny at the moment. But with some response and more training I think it will go great.

So I hope you will take about 8 minutes of your time to listen to my advice for you this weekend, my findings and a little bit about what I am reading at the moment. This is the best I have found so I will guarantee that you will find the information valuable if you are in business or just starting out.

Play

What did I learn this week that could benefit you:

TheFoundation.io – Dane Maxwell

Eventual Millionaire http://www.eventualmillionaire.com  with Jaime Tardy

How to start a software company in 6 weeks – Sam Ovens from TheFoundation.io

Mixergy.com 

What books am I reading that I recommend:

Spin Selling

The Accidental Sales Manager 

The Sales Leaders Playbook

I’m Feeling Lucky 

493668_69476274

How to become an entrepreneur – With Top 20 Advice on becoming one

This is a question that many people start to ask themselves before entering into the business world. How do I start out? There is many reasons to why you should start a business and become an entrepreneur. It’s most about earning more money and having more time. The benefits you get are freedom if you are able to tap into a field that gives you all the customers you would ever need. But that’s the tough part. You should also realize that just becoming an entrepreneur because of money is not lasting very long. Because you have to get or have a passion for your customers. They become your new boss. Do as they say and you will get paid a lot.

So what is an entrepreneur? It’s a person who starts a business based on an idea, and make the business work. When the business is going by itself you have been a successful entrepreneur. But most business startups by entrepreneurs fail, about 90% fail in their first 10 years. The statistics are working hard against you. But it’s more likely to be become a successful entrepreneur than winning the lottery.

How to become an entrepreneur? Well, as you read about many successful entrepreneurs, they have quit school or university. That may lead you to think that they stop studying. But if you know anyone that has started their business, you will know that they keep learning every day. Reading books, papers, blogs, listening to audio books, attending seminars/webinars and paying big bucks to learn the latest tactics and best practices of business, psychology, sales, marketing and how to keep motivation.

 

I have prepared a little list here for you of the TOP 20 bullet points of how to become an entrepreneur:

  1. Find a need in the marketplace.
  2. Find a solution to that need.
  3. If there are solutions in the marketplace, can you make a cheaper, better or an improvement to that solution? Do it! Or skip to the next need and start over.
  4. Study as much as you can on every topic your business evolve around. Especially marketing and sales. No sales = Failure.
  5. Surround yourself with smarter and better people as soon as you can. Don’t be the best yourself, manage the people you hire.
  6. If you hate managing, hire a manager and become a leader instead.
  7. Be BOLD. Sometimes you got to make tough decisions. It’s these moments that will define your success or failure.
  8. Change fast! If something doesn’t work. Change. Try something different.
  9. Build a network. Almost all big cities have some sort of masterminds or business groups you can be part of. Then you can discuss business strategies with likeminded people and get free advice. But you got to contribute yourself, help were you can.
  10. Be coachable. Learn from others and listen to what successful people are telling you. It’s easy to think that you know best. But it usually doesn’t matter what product or service you got. The business aspect is the same.
  11. Track everything you do. Because then you can go back and replicate the process if it works. Take notes all the time.
  12. Interview your customers on a regular basis of what they need. Maybe you could add a new product or service to make your profits bigger and customers more happy?
  13. Be transparent. Things can go wrong, but be open and solution oriented about it and make your team work with you.
  14. Are your business scalable? What I mean about that is it possible for you to have 1000 customers more tomorrow? Can you handle it? Have a plan for growth and you will not have a problem with more customers and hiring people to do the work, even better if it can be automated with computers or robots.
  15. Break your business into 5 different parts. Improve them by 15% each. Like getting 15% more customers, convert 15% more leads, raise your price by 15%, you get it. If you do that with 5 parts of your business, you will have a 100% growth!
  16. Have fun! Don’t be too serious and laugh much. If you and your employees have fun, productivity will skyrocket and you will easy of the stress.
  17. Take vacations. This is the best test for any business to see if you can be away and still have the business running. Note down anything that goes wrong or something you got to fix while you are away. Then make processes for all the things to run without you, then you get more free time to think and improve the business when you are working.
  18. Don’t take your work home! This is important if you got a family. It will destroy it. Be done with everything that needs to be done before you go home. Write down a list of all the things you think about doing, that you have to do tomorrow, this will free your mind and you can focus 100% on the family.
  19. Get a great accountant and banker. This way you will have some people that are good with numbers and can help you when you need loans or need to save taxes. You never know, become friends with them.
  20. If you are tired of the business and its doing great. Try making it run without you or sell it to free up time, your mind and liquidate the asset you built. You deserve it by now!

So now you know how to become an entrepreneur, or the skeleton of it. All this bullet points have a lot behind them. You need to study each bullet point and get to know them, search them up, read, listen, attend seminars and practice the knowledge. A business is a process and entrepreneurship is a process.

What if you become an entrepreneur? What is your ultimate goal with it? To become your own boss, be a millionaire, billionaire or just to have more free time with the luxury of being financial independent? It’s important to set an end goal. Would you watch a football game if there was no ending time?

*Image from bruno-free: http://www.sxc.hu/photo/493668

Getting amazing customers even before you have a product

It´s a hard time doing business. At least thats what the media dictates to you. But is it really? There a millionaires and billionaires created every day, out of thin air.

Just look at Facebook.

But how can you create a business which is creating great value for your customers, before you even got the product? Discover it soon…

Because all business is based upon something that is very simple, but few actually get it. Even great marketers fail at this. Still wondering?

Well you have to get into the mind of the customers. Deep into it, to understand something, the basics which drive us every day.

The NEED and WANTS. Thats where you are going to make a lot of money if you just get a grasp on it. Because WANTS is an iPhone 5 right now, because its hot. You don´t need it if you got an iPhone 4S but thats just what you want, if you dont got the cash for it you will drop it.

But if you have a NEED, then you will do anything to get it rigth NOW.

So if you get of the pc for a little bit. Pick up a phone and call several people in an industry you want to deliver some value to, and just interview them about their day at work, you will get great info about a need. Ask them about their day, what they do from they get into the office until they pack up and go home. Take lots of notes and make them rate their pain level of each activity and the time consumed to do this activity.

After you got the list. Look at the top pain points they got. Are this something you could solve for them? Using less resources, time and money than they do today? Then Create it! NOW! Go do it! Stop reading!

Because if you create something that can save someone pain, time and money. They will buy it.

What pains do you experience in your daily life? What is the worst things you got to do at your job?

990401_market

How I got 50% more in gross sales in 3 easy steps

Ever wondered why your sales numbers got stuck? I have, and I researched ways to get it even higher. Now it’s crunched down to only 3 easy steps for you to follow. How would 50% more in sales feel to you?

Ok so lets begin.

Starting point:

You got to have some overview of what you are doing, know your numbers as they say. The numbers you need for this to work is how much daily traffic you got to your salespage, what the conversion rate is and the price of your product or service.

In my example I will keep the numbers easy.

Example:

Traffic: 1000 visitors

Conversion: 1 percent

Price of product: $19

Period: a month or 30 days.

Sum of sales is in this example $5700.

Step 1 in your 50% increase in sales: Traffic

If you bump your traffic by only 15% this would directly go to your bottom line as 15% extra profit if all the other numbers stay the same. Will i be hard for you to get that little traffic extra? What will you have to do? Write an extra blog post, submit more articles, comment more on other blogs? It will not be much, but I know you can do it.

Here are the numbers after a 15% increase in traffic:

Traffic: 1150 visitors

Conversion: 1 percent

Price of product: $19

Period: a month or 30 days.

Sum of sales is in this example $6555. (Whopping 15% extra cash in pocket! :) )

 

Step 2 in your 50% increase in sales: Conversion

So now I dare you to increase your conversion of the salespage by 15%. Is this possible? Instead of 1% conversion you will then get 1,15 percent conversion rate. You can do this by split testing (look it up on tha internet) and changing parts of your salespage, adding new fresh images, give a better guarantee or get (more) testimonials on your page. This will help in the conversion and can easy make this little increase in the conversion rate. Go do it!

Here are the numbers after a 15% increase in conversion:

Traffic: 1150 visitors

Conversion: 1,15 percent

Price of product: $19

Period: a month or 30 days.

Sum of sales is in this example $7538. (Whopping 30%+ extra cash in pocket, than to begin with! :) )

 

Step 3 in your 50% increase in sales: Price

Are you stuck in your pricepoint? People value products and services after price. But a little change in the price wouldnt hurt your sales. At least not just 15% increase. The price in this example will go from $19 to $21.85 and thats not much at all. People spend more than that at Mc Donalds when they opt in for a bigger meal or adds a desert. So this is maybe the easiest part of the challenge. Thats why I kept it as the last one. So lets go over our numbers again.

Here are the numbers after a 15% increase in price:

Traffic: 1150 visitors

Conversion: 1,15 percent

Price of product: $21,85

Period: a month or 30 days.

Sum of sales is in this example $8668. (Whopping 50%+ extra cash in pocket, than to begin with! :) )

 

So how about that. We just did 3 simple steps, and now you got 50% more cash coming in every single month! How will your life change now? Do you get more time, more freedom or more cash to invest in future projects? An extra vacation?

I would love to hear from you and how your stats are after implementing this, feel free to comment about your success in the bottom of this post!

The Secret “Video Boss” Creation Forumla is Fr.ee Today

I’ll make this fast:

Part 1 of Andy Jenkins’ new “Video Boss” series got OVER 2,000 comments from folks who AGREE we NEED video to continue to thrive online.

The most common question: “Where do I START!?

http://tiny.cc/jdakp

Andy obviously listens because today he released a Five-Step Formula he calls “Little Boss”… for F.REE!

No script, no problem.

Face “made for radio”?

No need to get on EITHER side of a camera!

That’s right, if you’re on a computer that can read this email, chances are that is all you need to FINISH your first attention-arresting, sale-getting, cash-collecting Video.

http://tiny.cc/jdakp

WARNING: This Formula compresses decades of video and sales experience into a system that doesn’t just make videos – It makes AWESOME videos. And ANYONE can do it.

Ready to revolutionize and future-proof the way you market you products and services?

Learn how, right now, right here.


http://tiny.cc/jdakp


Outline for creating 12 highly-lucrative products

Making $100,000 with ANY of these 12 programs
Information marketing is a mystery to a lot of people. But when you
discover there are only 12 kinds of products and programs you can
create, it’s not so intimidating and you can finally tackle them to start
making money and sharing your message.

Brendon Burchard just released a video on this, and it’s awesome:

http://bit.ly/im0Iq2

He really breaks it down, and explains the outline, process and MATH
for making $100,000 a year with each product.

You’ll learn:

— The ‘Create Anything’ outline and script for creating your products
— 12 simple-to-create products and programs that bring in recurring revenue
— The MATH for how you can make $100,000 in 12 months with EACH of these products
— How you can win $1,200 just for posting a video of your story and advice

This all sounds high-strung, but the video nails it. It’s not hype, it’s a
50-minute training video!

Brendon is a #1 New York Times best-selling author, and he made
over $4.6 million in his first 24 months following these strategies.
(This was before he was famous, back when he was broke and
starting out. The path to wealth is clearly product creation).

At some point, every “guru” or expert decides to monetize their
knowledge via products and programs. The challenge is that our
community often focuses so much on generic marketing strategies
that few people really know exactly how to create AND market
highly lucrative products.

Brendon shows you how in this video, so check it out
before he pulls it down.

http://bit.ly/im0Iq2

Enjoy the video. And take notes. Trust me, it’s worth the opt-in.

2 “Psychological Mistakes” we all make with money

Did you know that our minds are wired to make two
different "psychological mistakes" with money - and
NO ONE seems to be talking about it?

If you're interested in the psychology of failure and
success with money, then go read this new PDF
report - and watch the video that goes with it (just go
to this link to get it for free):

http://tiny.cc/nuaon

Inside, you'll learn...

>Why it is that money confuses us on a psychological
level - and how this leads to most of us winding up broke
and dependent on others by retirement age

>How a simple monthly car payment can cost you
MILLIONS of dollars (seriously)

>Why buying or selling things when you're "under the
influence of emotion" always costs you a lot in the
long-run

>A money mistake that most people make when
figuring out how much a purchase will ACTUALLY
cost them (almost everyone makes this expensive
mistake - and you'll learn how to avoid it)

As a bonus on top of the free PDF report and video, you
also get a download exercise that will help you stop
"self-sabotaging" with money.

Again, it's all free - but only for the next several days -
so go get it now. Get it by registering here:

http://tiny.cc/nuaon

You'll learn a lot about money from this report and
video.

Enjoy it!

Brendon crushed this one

This has to be one of the great marketing challenges of the year:

Brendon Burchard was dared to stand in 34 degree weather
and do an “elevator pitch” … if he didn’t finish by the time
they finished filling a bucket with ice cold water then…

Well, you MUST watch the end of this one! You’ll love it.

http://problogger.no/h7c

For one thing, I admire the guy for playing full out and
taking the challenge from his customers.

For you, this can be a great lesson in how to GRAB
your customer’s attention with a great video.

We all know Brendon is in the middle of his Experts Academy
launch, so to get this real and casual on a video, and to
make it FUN, is a great reminder that we shouldn’t take
ourselves so seriously and that we’re so blessed to get to
market our content whatever way we want to.

Personally, the ending surprised me and if I were Brendon,
I’d use a teleprompter and timer when this much is on the line :)

Mats

PS. Heads up: Brendon closes Experts Academy registration
on Wednesday at midnight. $65,000 in bonuses up for grabs
so check it out.

Tha link: http://problogger.no/h7c

10 secrets of millionaire experts

Brendon Burchard just posted an INCREDIBLE webinar
that you can watch without opting-in or anything.

http://problogger.no/h7c

It’s called “10 Secrets of Millionaire Experts and Information
Marketers” and it’s dead on.

Since it doesn’t cost anything I don’t think it will be up for
long so check it out. Here’s my outline:

— Choose Your Topic
— Choose Your Audience
— Choose Your Vehicle
— Campaign
— How experts earn $1,000,000 (this was fascinating)

WARNING: Brendon figured out some ninja way to play this
like it was a live webinar, so no skipping ahead to the 10
secrets. I can tell you they included:

Secret #2: Dig Deep, Align the Fenceposts (brilliant metaphor)
Secret #5: Focus on Distinction, Excellence and Service
Secret #8: Teach a Little, Charge a Lot

It’s impossible to describe how much Brendon covered in
these 90 minutes. Just watch it – trust me.

The FAQs were awesome, too, including:

#5: What if I’m not a good “marketer” or “salesperson”?
#8: What if I don’t have a platform or big list?
#10: What about the economy?

Personally, I think Brendon should cut this webinar up and
charge $197 for it. But whatever – the guy delivers and
that’s why people keep following him.

This will take your career to the next level. You should
definitely model it for your business.
Tha link: http://problogger.no/h7c
Enjoy the webinar!

— Mats

62% of you are going out of business

That’s a REAL statistic from the Small Business Association.
62.8% (to be exact) of businesses will fail.

Kind of depressing.  Vegas has better odds.

All business owners should watch this video right now.

https://stompernet.infusionsoft.com/go/F5RDS/InVert

That’s from Andy Jenkins and the StomperNet guys, and he’s
doing a little math.  WHAT?!  Math!?  I know, but all you have
to do is pay attention.

Even in this recession, some businesses are going to step up
and grow.  They’re going to expand their customer bases AND
increase profits.

How are they going to do it?

Simple – watch the video.  They are going to follow a PROVEN
Formula for success.  This formula has been honed over 15 years
by Paul Lemberg, one of the most respected (and expensive)
business consultants around.  But you get his expertise today
for FREE.  And get this…

It works on 93% of ALL businesses that try it.

Go watch this video right now.  You won’t regret it.

https://stompernet.infusionsoft.com/go/F5RDS/InVert

Once you do, odds are the rest of your 2009 will be looking VERY good.

Mats Holmvik

P.S. Seriously, with just this video, you’ll be taking pages of
notes and can actually start making more money TODAY.

https://stompernet.infusionsoft.com/go/F5RDS/InVert