Tag Archives: google

How to increase your blog traffic by 600%

Wow, thats a bold title. But you want to know how right? Thats what I thought also. So I wanted to share some results from one of my blog in a case study type of post. Have been holding it back until my blog got accepted into various blog directories that autoupdate on new posts.

But before we go further, ask yourself: Why do you want to increase your blog traffic? If you can answer that with a specific goal, then you can continue, or it will not be worth your time.

Blog traffic overview, showing percent of increase in traffic.

Look at this wonderful chart I put together. On the left side there is the percent going up from ZERO to 700%. It indicates how much blog traffic I got. So 100% is the last 7 days average traffic before I implemented this tactic.

Day 1 on the timeline going to the right, I posted a new blogpost about something in the niche that was newsworthy. Some new thing had been released into the market, and people wanted to know as much as they could about it. So I posted a short but to the point guide to that item. The traffic increased a bit, but Google was a little slow on picking up my site about it.

The next day I posted a review of the item, how it worked for me and what I could see as benefits. As you can see on the chart, the traffic increased a bit more. But know I saw the analytics I have on the blog started to increase rapidly, I was onto something. Or as it really was, Google snapped up my news and ranked me high for various terms regarding the new item.

Day 3, I posted a follow up of all the bad things that this item could cause. But also linked to my other blogposts and a guide to how you could survive without the new item. Google still holds all my posts about the item high in the search results, like in the number 1 and number 2 spots. So that day, my blog hit over 600% increase in traffic from the baseline of the 7 days before this newsposts. Pretty good?

On the next day, I thought I had covered this new item the most I could. So I didn’t post anything. As you can see, the blogtraffic has still an increase over the normal period with around 300% more traffic. And it continued like that from that period of time.

So how do you increase YOUR blog traffic with over 600%?

You have to put up Google Alerts, you find it here: http://www.google.no/alerts

In Google Alerts you can setup alerts for different keywords about your niche that is new on Google. So when you get alerted about something, its probably a trending topic. So it is worth writing about to get your share of the visitors.

Step 1: Research the topic that is trending in Google Alerts or in a news media about your niche

Step 2: Write a detailed post about the item, SEO optimize it and spread it as man places you can.

Step 3: Write a review of the thing that your first post is about, it requires you to test it. Find the benefits, pros and cons about the item/thing.

Step 4: Follow up on the thing/item you have written about. Read other people experiences around the web, collect it and put it into a new blogpost.

Step 5: Cross link your blog posts so people find out all your research and writing about it.

Thats it. If people are interested in it, they want to find the resource with most information about it. Google and other search engines know about that, so they will rank you higher. Hard work, write good and detailed, make your own pictures and reviews and link to other great resources in your blogposts.

Please share your insights in the comment section beneath about your results with using this strategy if you test this out on your own blog.

Improving my blog – 7 Insights you can use NOW

First off, thanks for visiting my brand new blog. That’s what I think of it. The design is different, plugins have made it a better experience for you. And I am really happy for the blog and the future of it.

So what have I done to it?

1. Theme

I changed from the theme called Max Magazine by Sami Ch. It’s probably a good theme, but my modifications in the past made it look ugly and not good. I didn’t like it anymore, in addition to that I haven’t worked for the past few months, CSS didn’t load and the images on the front page didn’t show up.

Back to basics. What’s new with the Twenty Twelve theme from the WordPress team? It looks good, had to update the theme to get it to the latest version, no hassle just plain and simple update.

But I didn’t like it the standard way. I wanted to put in a new header, change the placement of the menu and some appearance.

2. Header

Made a new logo as you can see on the top, name of the blog and some icons to represent what I want to write about. Did it with a logo creation software I use and modified it further in Photoshop to get the whole header good looking. Not 100% satisfied with it, but maybe time will tell me what to do with it.

Untitled-4.jpg

Had to crop it to 960 x 250 pixels in Photoshop before I uploaded it. After I saw it on the blog, it didn’t look good. Lots of whitespace around it, and far away from the top. It was also placed under the menu. Not good.

MENU

To move the menu beneath the header you have to change a theme file.

You need to find this part of code in the Twenty Twelve theme file header.php:

<?php $header_image = get_header_image();

                               if ( ! empty( $header_image ) ) : ?>

                                               <a href=”<?php echo esc_url( home_url( ‘/’ ) ); ?>”><img src=”<?php echo esc_url( $header_image ); ?>” class=”header-image” width=”<?php echo get_custom_header()->width; ?>” height=”<?php echo get_custom_header()->height; ?>” alt=”” /></a>

                               <?php endif; ?>

And move it right above the part “<nav id=”site-navigation” class=”main-navigation” role=”navigation”>

Then the menu and header switched places. All good, but what about all that whitespace around it?

In some themes you have a special CSS field under Appearance in WordPress. Here you can put custom CSS settings, that override the theme settings, since it is loaded after everything else.

My custom CSS settings look like this now:

img.header-image {

                margin-left: -40px;

                margin-top: -24px;

                width: 1040px;

                max-width: none;

}

h1 {

                color: #ff8b02;

                font-weight: bold;

}

a {

                color: #ff8b02;

}

body {

                font-family: “Calibri”, Verdana, serif;

}

The img.header-image is for the header. Set a margin left to -40 pixels, margin to the top by -24 pixels and a width of 1040 pixels. Making it fit perfectly in the content area. But then the image was blurry, because of the 960 pixels it recommended. So I had to go back to Photoshop and get a new one like the header is today. So it’s now 1040 x 114 pixels. Perfect match.

Then I added a new color to h1 tags and links, to go away from the standard blue to more of an orange color, just to stand out of the crowd.

But still there was a gap between the content area and browsers top. I found out that in the style.css file of the theme there was a setting I could change.

This part here:

body .site {

                               padding: 0 40px;

                               padding: 0 2.857142857rem;

                               margin-top: 0px;

                               margin-top: 0rem;

                               margin-bottom: 48px;

                               margin-bottom: 3.428571429rem;

                               box-shadow: 0 2px 6px rgba(100, 100, 100, 0.3);

                }

I changed margin top to ZERO pixels and the same for the margin top rem to zero. Then the gap was gone.

The design of the blog is starting to be as I wanted it in the first place.

3. Picture of me

matsofmatsholmvik.com

Lots of bloggers like to post pictures of themselves. It’s not because they like themselves so much, but more that you can relate to them and see who is behind all these words and pictures.

I found a normal looking picture of myself from a holiday in Christmas. Used Photoshop to crop it, make a black line around it, stronger colors and added some friendly text on it. Doesn’t it look nice on the sidebar?

You can add images to the sidebar by going into the Widgets part in WordPress admin, and there should be a widget to add images in the sidebar.

4. More sidebar

My sidebar had an outdated Twitter plugin to collect my tweets and that was almost it. So I added some stuff to make the site more alive and interesting to your readers. Like adding my top posts, a search field, recent comments and my own little tag cloud so you can see what I write most about. I hope it will be useful to you.

5. Updates – damn those updates

I will recommend everyone to check on their blogs to see if there is some updates to WordPress, themes and plugins. Most of them are updated regularly and will prevent your site from crashing or be hacked. So do it today, go update. I had about 17 plugins to be updated, along with my themes and WordPress. But it went smooth, but in case something go wrong when you do it, remember to backup everything before you start. I once had to manually put in every post after a crash in the early days of WordPress, which is not fun.

6. Plugins

I missed some parts of the blog that I have on my Norwegian blogs. So I compared the plugins, and found some I had forgotten.

WordPress RelatedPosts – to get some related posts showing under the post you are reading

WPtouch – to get your blog to look good on mobile devices

ShareThis – To add sharing buttons to social media under your posts, and on the right side of the browser.

Google XML Sitemap – more about this in the nest section.

As you can see, these plugins make the site overall a much better experience to visitors, like you.

7. Sitemap

Since I found out that I had forgotten to add Google XML Sitemap, I wondered if posts even got added to the search engines. I published a post earlier today, which was in Google about 30 seconds later, which is pretty good. So no worries about that.

I made the correct changes to the plugin, so my sitemaps for pages, posts and categories was created.

Then I headed over to Bing Webmaster tools and Google Webmaster tools. I had to add my site to both places, since I hadn’t done it before. Verified my pages, so they know I own them. Then started to add all my sitemaps to them to get indexed.

I also created a Sitemap link in the footer of the page to notify other search engines about it if they want it. You can do this in the Appearance -> Editor and find the file footer.php. In the file find the part in the theme Twenty Twelve where it says “</div><!– .site-info –>” and add this text right above it “ | <a href=”http://www.matsholmvik.com/sitemapindex.xml”>Sitemap</a>“. But remember to change the href link to your sites Sitemap.

Done for today

I hope you got some insights in what can be done with your site. If there is some parts that lacks explaining, just hit me up with a comment and I will try to help you. Have a great day!

MatsHolmvik.com Podcast 1

I am a bit proud to present my first podcast on this blog. I am still figuring out some stuff so the sound will improve and my ability to talk basically just right out in the air. Feels kind of funny at the moment. But with some response and more training I think it will go great.

So I hope you will take about 8 minutes of your time to listen to my advice for you this weekend, my findings and a little bit about what I am reading at the moment. This is the best I have found so I will guarantee that you will find the information valuable if you are in business or just starting out.

Play

What did I learn this week that could benefit you:

TheFoundation.io – Dane Maxwell

Eventual Millionaire http://www.eventualmillionaire.com  with Jaime Tardy

How to start a software company in 6 weeks – Sam Ovens from TheFoundation.io

Mixergy.com 

What books am I reading that I recommend:

Spin Selling

The Accidental Sales Manager 

The Sales Leaders Playbook

I’m Feeling Lucky 

Google Chrome Angry Birds Beta Discovery

Today I was searching for the precious SeoQuake extension for my new Google Chrome install, and I couldn’t remember the exact name to search for so I did do a google search and ended up in the Chrome Web Store. Never heard of it before, or I have just been blind to the whole launch of it.

Then I go through the store trying to find the SeoQuake extension and it pops out: GET Angry Birds for your Chrome! I though they would price it at $6 as on the iPhone/iPad but instead its a Beta and its free! So for all of you that dont have iDevices then head over to Chrome Web Store: Angry Birds Beta

picture of angry birds beta in google web store for chrome

So this definitely increased my unproductivity this morning… My bad. Angry Birds is just so damn funny to play. I really hope you enjoy it, and I will get back to my keyword research.

Drop a comment if you like this post and want more small tips like it!

StumbleUpon a forgotten diamond – at least in my mind

Yesterday I was going through the preseason videos for the old “thirty day challenge” by Ed Dale. Now it’s called only challenge and you find it here. They used to have Flock and Firefox as their web browser previous years but have decided that Google Chrome is the best pick this year. Its fast and reliable. So I downloaded the newest version and found out that its also been a lot of updates to it. Like the functions to install add-ons like in Firefox. That’s the only thing that kept me from changing browsers. So I go through all the top add-ons in the chrome site and finally find the good old stumble upon add-on I always had used in Firefox.

You tend to forget how powerful this tool is. Because I normally use Google to get answers, but they only show me the most used resources and can’t give me all the web. But in stumble upon you find great nuggets. You just install the plug-in and click on the stumble button, then it takes you to great sites posted by other stumble upon users have posted.

Like yesterday I stumbled upon these great sites:

http://www.marcandangel.com/ A fantastic site which have good useable content, just a thrill for the brain to go through.

http://webdesignledger.com/ A massive collection of great designer tips, fonts and other stuff, all in high quality.

http://slightlywarped.com/crapfactory/curiosities/2010/bees_under_glass.htm
Odd pictures, but it show you how bees operates inside their little cubes.

http://jinspiration.wordpress.com/2009/12/10/how-to-build-a-pencil-crossbow/ if you ever get bored in a classroom, why not make a weapon?!

http://paws.kettering.edu/~jhuggins/humor/banana.html
a cool little story about how people act on old beliefs, and how a company policy stays.

I hope you have enjoyed some of the links and will try out the stumble upon plug-in to your Firefox or Chrome yourself, if you find any golden nuggets give them in a comment below!