This late thursday I wanted to share with you some cool videos I found through StumbleUpon yesterday. Its called The Fun Theory, a viral competiton from Volkswagon.
The competiton was about how we could change human behaviour through fun. So they collected a whole lot of concepts and the winner and some other ideas was tested out. Like the one in the video underneat.
One of them one the competiton with a rewarding speedticket lottery machine. People that was speeding got a fine that was collected into a competition that everyone who kept the speedlimit was participating in. So the word of the day is “Think Outside the box”.
Watch this video now:
Go and have fun with the rest of the videos Thefuntheory.com